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Words matter in sales and marketing

Craft messaging that connects with your target audience. 


Building a brand is about establishing trust, and it starts with your messaging.

What story are you telling, and how effective is it at engaging your target audience? Is it compelling and does it call your prospects into action?

This is the foundation of partnering with BETA Consulting Group. Once we establish your StoryBrand, then we focus on plugging the holes in your sales and marketing processes to create synergy and efficiency in generating leads and driving revenue.

Purple Podiums

How The Process Works

The process is simple. 

Participate in a 90-minute foundational messaging workshop to help us understand your product(s)/service(s) and your audience


Introduce us to three of your best customers who will share with us their experience working with your organization through a 10-minute call.


We'll deliver your foundational messaging on a silver platter, ready to be included on your website and other marketing deliverables.


What Our Clients Have to Say

"We are seen by our customers now!"

"Our customer based wanted to talk about us, but we just didn't have the time to do it..."

"I'm having to explain less when I engage people about what I do"

Before working with BETA Consulting Group, we were stumbling through our business and we knew something was missing. After meeting Trey in person, we quickly knew how valuable his knowledge of the industry was! Since the day we began working together, BETA Consulting Group has brought value beyond measure, starting with helping clarify our brand, mission and vision, and giving us the confidence to go after new ventures! Our partnership with BETA Consulting Group is invaluable, and I HIGHLY recommend working with them immediately!"

Racquelle Pakutz, Founder & CEO, ZEN Freight Solutions

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